Taking aesthetic photos of your car can always be a challenge, there are an array of elements you will need to consider. With this quick and easy guide, you can elevate your photoshoot and show off your amazing work to the next level!
One aspect which can amplify your car photography is the location. Be sure that the location suits the mood of the shot. The background is just as fundamental as the car; however, it shouldn’t serve as a distraction from your motor. Scenic locations are often popular; parking your car in front of beautiful traditional architecture, or on a steep hill with the horizon in the background can increase the overall photo aesthetic.
Another option is focusing on the contrast. Getting the balance between nature and mechanics can be a little tricky, but if done right can make a beautiful composition. Having a towering forest in the background, or the sparkling ocean can create an outstanding framework for your car photography. However, it’s best to keep in mind the last thing you want is a busy background deflecting the attention from your car.
We touched on contrast lightly with the location, now we can take it to the next level with lighting. With the correct lighting, you have the chance to emphasise the curvature of the car and highlight the artistry of the vehicle itself. Using artificial light and shadow is a great technique that allows you to feature areas of the car, but always try and avoid crossing over the light as that can look overbearing and harsh.
If you’re relying on natural light, the ideal time is at golden hour. This is the period of daytime shortly after sunrise or before sunset, where the daylight is warm and soft without any streetlights or lit windows. This directional light gives an advantage, as it makes it much easier to create side or backlighting depending on your preference. Try to avoid taking the photos in the midday sun as the light doesn’t compliment the car as well as golden hour does.